Ever since WhatsApp launched its Business API, brands across industries have jumped on the bandwagon. And why not? WhatsApp gives brands the opportunity to connect with 2 billion monthly active users and drive engagement.
While the WhatsApp Business API has become a powerful tool for brands to drive their marketing and communications, it’s made WhatsApp templates essential for marketing on the channel.
WhatsApp template messages help in creating a superior CX and offering better quality of customer conversations.
In our latest blog article, we look at the best WhatsApp message templates to use in 2023 and the best practices.
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